Cross-Sell/Up-Sell Analyzer

Find Products That Sell Together

Upload your transaction data and instantly discover which products have strong affinity, enabling smarter bundling, recommendations, and up-sell strategies.

Product Affinity Lift ratios & support

Cross-Sell Rules If A then B patterns

Up-Sell Targets Premium opportunities

AOV Impact Revenue potential

Key Metrics Calculated

Lift Ratio (Product Affinity)

Lift = P(A and B) / [P(A) x P(B)]

Support (Co-occurrence)

Support = Transactions with Both / Total Transactions

Confidence (Conversion)

Confidence = Transactions with Both / Transactions with A

Lift > 1 = Products bought together more than by chance

Higher lift = stronger affinity = better bundling opportunity

What You Get

Web-Based Tool User Manual Sample Datasets CSV Export

Use Cases

Product Bundling Recommendation Engines Store Layout Email Campaigns Pricing Strategy

Industries

Retail E-commerce SaaS CPG Grocery

Ready to Maximize Cross-Sell Revenue?

Dr. Koray Cosguner

Founder & Principal Consultant
Associate Professor of Marketing

miaow.consulting@gmail.com

Kelley School of Business

#1 Online MBA · #4 UG Marketing (U.S. News)

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