Annual vs Monthly Calculator

Find the Sweet Spot Between Retention and Revenue

Most companies either discount too much (leaving money on the table) or too little (missing conversion). Our calculator finds the NPV-maximizing annual discount that balances upfront cash with customer lifetime value.

Profit-Maximizing Discount Exact % that maximizes NPV

Revenue Scenario Model Monthly vs annual projections

Churn Impact Analysis Retention gains vs discount cost

Cash Flow Forecast When you'll break even and profit

⚡ How It Works

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Input

Monthly price

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Model

NPV scenarios

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Optimize

Best discount

Companies with optimized annual plans see 20-40% higher LTV*

The right discount converts monthly users without leaving money behind

📦 What You Get

✓ Web-Based Tool ✓ User Manual ✓ Sample Datasets ✓ NPV Templates

🏢 Who Uses This

SaaS Subscription Boxes Membership Services Media & Streaming Online Learning Fitness & Wellness

Ready to Find Your Optimal Billing Mix?

Dr. Koray Cosguner

Founder & Principal Consultant
Associate Professor of Marketing

miaow.consulting@gmail.com

Kelley School of Business

#1 Online MBA · #4 UG Marketing (U.S. News)

Optimize My Billing Strategy