Pricing Research
7 toolsVan Westendorp PSM
Find your optimal price range using the Price Sensitivity Meter. Upload survey data to discover where customers see value.
Learn MoreGabor-Granger Analyzer
Estimate demand at different price points using direct survey responses. Find revenue-maximizing prices fast.
Learn MoreQEAT Tool
Qualitative elasticity assessment when you don't have hard data. Rate 10 factors to estimate price sensitivity.
Learn MorePricing Capability Assessment
Score your organization's pricing maturity across 11 dimensions. Identify gaps and prioritize improvements.
Learn MorePricing Power Assessment
Evaluate your ability to raise prices without losing customers. Measure brand strength and competitive position.
Learn MorePricing Audit Checklist
Comprehensive pricing audit framework. Score strategy, execution, and analytics capabilities.
Learn MoreValue Metric Analyzer
Find the right pricing metric. Evaluate value alignment, predictability, and scalability.
Learn MorePrice Optimization
7 toolsPrice Elasticity Calculator
Calculate how sensitive your customers are to price changes. Know your pricing power before making moves.
Learn MoreModel-Based Elasticity Calculator
Calculate price, revenue, and profit elasticities from demand model equations. For advanced pricing analysis.
Learn MoreElasticity-Based Price Optimizer
Find profit-maximizing prices using elasticity estimates. Works with linear and constant elasticity demand.
Learn MoreConstant Elasticity Optimizer
Optimize prices using constant elasticity demand model. Q = A x P^e with visual demand curves.
Learn MoreGeneral Purpose Optimizer
Flexible optimizer for custom demand functions. Define your own model and find optimal prices.
Learn MorePrice Equilibrium Calculator
Calculate Nash equilibrium prices in competitive markets. Model Bertrand competition.
Learn MorePromotion Optimizer
Calculate optimal discount levels and timing. Model lift, cannibalization, and stockpiling.
Learn MorePricing Strategy
8 toolsPrice Bundling Analyzer
Find optimal bundle prices. Compare pure bundling, mixed bundling, and unbundled strategies.
Learn MorePrice Discrimination Analyzer
Model different pricing for different segments. Calculate optimal prices for 1st, 2nd, and 3rd degree discrimination.
Learn MorePrice Ladder Designer
Design optimal good-better-best pricing tiers. Analyze gaps, cannibalization risk, and upgrade paths.
Learn MoreDynamic Pricing Simulator
Simulate dynamic pricing based on demand, inventory, and time. Model surge pricing and markdowns.
Learn MorePenetration Pricing Analyzer
Model penetration pricing for new product launches. Calculate break-even share and payback period.
Learn MorePrice Waterfall Analysis
Track how list price becomes pocket price. Find margin leakage from discounts, rebates, and allowances.
Learn MorePrice Index Calculator
Calculate Laspeyres, Paasche, and Fisher price indices. Track price changes over time.
Learn MoreCannibalization Analyzer
Measure cannibalization from new products or price changes. Calculate net revenue impact.
Learn MoreConjoint & Choice Modeling
4 toolsConjoint Design Generator R Shiny
Generate orthogonal or fractional factorial designs for conjoint analysis. Download R Shiny app.
Learn MoreConjoint Simulator
Simulate market shares using conjoint part-worth utilities. Test configurations and pricing scenarios.
Learn MoreMultinomial Logit Tool R Shiny
Estimate multinomial logit choice models from purchase data. Download R Shiny app with mlogit.
Learn MoreLatent Class Regression R Shiny
Find hidden customer segments with different price sensitivities. Cluster-wise regression analysis.
Learn MoreCustomer Analytics
8 toolsCLV Calculator
Calculate Customer Lifetime Value using multiple models. Size your customer investments properly.
Learn MoreCAC Calculator
Calculate Customer Acquisition Cost by channel. Compare CAC/LTV ratios and payback periods.
Learn MoreRetention Analysis Tool
Analyze customer retention by cohort. Visualize churn patterns and calculate retention rates.
Learn MoreRFM Segmentation Tool
Segment customers by Recency, Frequency, and Monetary value. Find champions and at-risk customers.
Learn MoreNPS Calculator
Calculate Net Promoter Score with confidence intervals. Benchmark against industry standards.
Learn MoreCross-Sell Analyzer
Identify cross-sell opportunities from transaction data. Find product associations and bundles.
Learn MoreWin-Loss Price Analysis
Analyze won and lost deals to understand price sensitivity. Find optimal pricing by segment.
Learn MoreUnit Economics Calculator
Calculate all key SaaS metrics: LTV, CAC, payback, gross margin. See if your unit economics work.
Learn MoreSaaS & Subscription
8 toolsSubscription Pricing Calculator
Calculate MRR, ARR, and subscription metrics. Model expansion revenue, churn, and cohorts.
Learn MoreFreemium Pricing Model
Model freemium economics. Calculate required conversion rates and optimal feature splits.
Learn MoreUsage-Based Pricing Modeler
Model pay-as-you-go pricing. Design usage tiers and calculate revenue at different consumption levels.
Learn MoreExpansion Revenue Analyzer
Track upsell and cross-sell revenue. Analyze expansion patterns by cohort and segment.
Learn MoreNet Revenue Retention Calculator
Calculate NRR and NDR metrics. Model the impact of churn, contraction, and expansion.
Learn MoreFeature Paywall Optimizer
Determine free vs paid features. Optimize the feature mix to maximize conversion and revenue.
Learn MoreTrial Conversion Analyzer
Analyze trial conversion patterns. Identify drivers and optimize trial experience.
Learn MoreAnnual vs Monthly Calculator
Find optimal annual discount. Model NPV impact and customer preference tradeoffs.
Learn MoreB2B & Enterprise
9 toolsDeal Desk Analyzer
Analyze deal approval patterns. Identify bottlenecks and optimize approval workflows.
Learn MorePrice Variance Analyzer
Track variance from list price. Identify patterns in discounting across segments and reps.
Learn MoreNegotiation Scorecard
Score negotiation outcomes. Benchmark deal performance against targets and peers.
Learn MoreContract Profitability Analyzer
Calculate multi-year contract profitability. Model escalations, renewals, and total value.
Learn MoreVolume Discount Optimizer
Design volume discount structures. Optimize tier breakpoints and discount percentages.
Learn MoreRFP Pricing Tool
Model competitive bid pricing. Calculate win probability at different price points.
Learn MoreTCO Calculator
Calculate TCO vs competitors. Include implementation, maintenance, and hidden costs.
Learn MoreChannel Pricing Optimizer
Optimize wholesale and retail prices across distribution channels. Handle double marginalization.
Learn MoreCompetitive Channel Pricing
Model pricing across 4 competitive channel scenarios. Compare integrated, Stackelberg, and Nash equilibria.
Learn MoreBehavioral Pricing
6 toolsReference Price Analyzer
Model how customers form reference prices. Understand price expectations and perception gaps.
Learn MorePrice Anchoring Simulator
Test different anchoring strategies. Simulate how initial prices influence customer decisions.
Learn MoreLoss Aversion Calculator
Quantify loss aversion using prospect theory. Model asymmetric responses to gains and losses.
Learn MoreMental Accounting Optimizer
Optimize for customer spending categories. Understand mental budget allocation patterns.
Learn MoreDecoy Effect Designer
Create optimal decoy products. Design asymmetrically dominated options to steer choice.
Learn MoreFairness Perception Analyzer
Measure perceived price fairness. Understand when customers view prices as just or exploitative.
Learn MoreAnalytics & Forecasting
19 toolsA/B Test Calculator
Analyze A/B test results with statistical significance. Get sample size requirements and power analysis.
Learn MorePrice Test Design Tool
Design rigorous price tests. Calculate required sample sizes, duration, and geographic splits.
Learn MoreGLM Regressions R Shiny
Run generalized linear models: OLS, logistic, Poisson. Analyze pricing drivers with proper tests.
Learn MoreCompetitive Price Tracker
Track and analyze competitor prices. Calculate price indices and identify pricing gaps.
Learn MoreBass Diffusion Model
Forecast new product adoption using the Bass model. Estimate p and q coefficients, predict peak timing.
Learn MoreDemand Forecasting Tool
Forecast demand using trend, seasonality, and price effects. Compare moving average and regression.
Learn MoreBreakeven Analysis Tool
Calculate breakeven point in units and revenue. Visualize cost-volume-profit relationships.
Learn MoreMargin Calculator
Calculate gross margin, markup, and contribution margin. Convert between margin and markup.
Learn MoreROI Calculator
Calculate return on investment for pricing initiatives. Compare ROI across project options.
Learn MoreIncome Elasticity Calculator
Calculate Income Elasticity of Demand. Classify products as normal, luxury, or inferior goods.
Learn MoreMarket Sizing Calculator
Calculate TAM, SAM, and SOM for your market. Use top-down and bottom-up approaches.
Learn MoreMarketing Mix Model
Analyze marketing ROI across channels. Decompose sales into base, price, and marketing effects.
Learn MoreML Price Optimizer R Shiny
ML-based price optimization. Use gradient boosting and neural nets for complex demand patterns.
Learn MoreDemand Curve Estimator R Shiny
Estimate demand curves from data. Fit linear, log-log, and semi-log specifications.
Learn MorePrice Cluster Analysis R Shiny
Cluster customers by price sensitivity. Identify natural segments using unsupervised learning.
Learn MoreTime Series Price Analyzer R Shiny
Analyze price trends over time. Decompose seasonality, trend, and cyclical patterns.
Learn MoreCausal Impact Analyzer R Shiny
Measure causal impact of price changes. Use synthetic control and diff-in-diff methods.
Learn MoreHeterogeneous Treatment Effects R Shiny
Model differential price effects. Find who responds most to price changes for personalization.
Learn MoreCross-Price Elasticity Calculator
Calculate cross-price elasticity between products. Identify substitutes and complements.
Learn MoreSpecialized Tools
24 toolsInternational Pricing Calculator
Set prices across countries. Account for purchasing power, taxes, and local competition.
Learn MoreCurrency Hedging Analyzer
Model FX impact on pricing. Analyze hedging strategies and currency exposure.
Learn MoreTransfer Pricing Optimizer
Optimize intercompany prices. Model tax implications and compliance requirements.
Learn MoreRegional Purchasing Power Analyzer
Adjust for regional income differences. Calculate PPP-based price adjustments.
Learn MoreShelf Price Optimizer
Optimize prices by shelf position. Account for visibility, facings, and placement effects.
Learn MoreTrade Promotion Analyzer
Analyze trade promotion ROI. Calculate lift, pass-through, and incremental volume.
Learn MoreCategory Pricing Optimizer
Optimize across product category. Balance competition, substitution, and category profit.
Learn MorePrivate Label Gap Analyzer
Analyze national vs private label gaps. Optimize price positioning against store brands.
Learn MoreMarkdown Optimizer
Optimize markdown timing and depth. Maximize clearance revenue while minimizing margin loss.
Learn MoreHourly Rate Benchmarker
Benchmark professional service rates. Compare by role, industry, and geography.
Learn MoreProject Pricing Calculator
Calculate project prices. Estimate effort, apply margins, and create detailed quotes.
Learn MoreValue-Based Fee Calculator
Calculate fees based on value delivered. Model client outcomes and fair value share.
Learn MoreRetainer Pricing Optimizer
Optimize retainer structures. Balance capacity utilization with client value perception.
Learn MoreCompetitive Response Modeler
Model competitor responses to your pricing moves. Anticipate reactions and counter-strategies.
Learn MoreMarket Position Mapper
Map price vs value position. Visualize competitive landscape and identify white space.
Learn MorePrice Leadership Analyzer
Identify price leaders and followers. Analyze who moves first and who reacts.
Learn MoreCompetitive Price Index
Track competitive position over time. Monitor price index trends and gap changes.
Learn MorePrice Exception Tracker
Track price exceptions and overrides. Monitor approval patterns and exception trends.
Learn MorePocket Price Dashboard
Monitor pocket price realization. Track where margin leaks and identify improvement opportunities.
Learn MorePrice Execution Scorecard
Score pricing execution quality. Track KPIs across teams, regions, and products.
Learn MoreDiscount Authority Matrix
Design approval matrices. Define discount authority levels by role, deal size, and segment.
Learn MoreHealthcare Pricing Tool
Analyze hospital pricing and chargemasters. Compare costs across facilities and payers.
Learn MoreAirline Yield Management
Simulate airline yield management. Model fare classes, overbooking, and revenue optimization.
Learn MoreHotel Revenue Management
Optimize hotel pricing. Balance occupancy, ADR, and RevPAR across room types and seasons.
Learn MoreInsurance Premium Calculator
Calculate insurance premiums. Model risk factors, loss ratios, and competitive positioning.
Learn More